Build a business that is worth more today and tomorrow
Two Books. One Proven Roadmap.
Think Like a Business Architect. Grow Like a Seasoned Entrepreneur.
Two powerful books by 4× Inc. 5000 CEO Alan Wozniak that give you a practical roadmap to build a healthier business, create predictable revenue, reduce owner dependence, and sell like a business architect.
What you'll achieve
Increase profitability and predictable revenue
Reduce owner dependence and regain your freedom
Strengthen the 7 pillars of business health
Prepare for a profitable exit—or build a legacy that lasts
The Short Answer
Alan Wozniak wrote two companion books. The Small Business BIG EXIT shows owners how to grade and strengthen the seven pillars of their business so they can scale, merge, or sell at a premium. So You HATE Selling — now available for pre-order — replaces pitching and closing with the 7-Step Prescriptive Sales Process™ so you win clients as a trusted advisor. Order one or both.
Book 1
The Small Business BIG EXIT
Grade the seven pillars of your company to find what's holding value back. Then fix them.
- Proven 7-Pillar Assessment
- Increase Business Value
- Build a Company Buyers Want
- Exit on Your Terms
Book 2
Pre-Order NowSo You HATE Selling
A practical, step-by-step sales process for people who hate traditional selling. Reserve your copy now — ships on release.
- Stop Pitching
- Start Solving Problems
- 7-Step Prescriptive Sales Process™
- Create Repeatable Revenue
Sales Process™
What readers are saying
“The BIG EXIT gave me the clarity I needed to fix what was holding my business back—and now it's more valuable than ever.”
“So You HATE Selling changed the way I sell. It's practical, simple, and actually works.”
“Together, these books are a complete playbook for building a healthy, scalable, and sellable business.”
How the books compare
| Feature | Wozniak books | Business coaching | Generic sales books |
|---|---|---|---|
| Written by an operator who actually exited | ✓ | − | × |
| Self-scoring questionnaires in every chapter | ✓ | × | − |
| Covers all seven pillars of business health | ✓ | × | × |
| Sales framework for people who hate selling | ✓ | − | × |
| Backed by INC. 5000 growth and a real M&A | ✓ | × | × |
| Price | $2.99 – $24.99 | $3,000+ / course | $20 – $30 |
Frequently asked questions
Which book should I read first?
Start with The Small Business BIG EXIT if you want to grade the health of your company and build toward a valuable exit. Start with So You Hate Selling if revenue is the bottleneck and traditional sales tactics make you cringe.
How much do the books cost?
The Small Business BIG EXIT is $2.99 to $24.99 depending on format. So You Hate Selling is $24.00 and is currently available for pre-order.
Who is Alan Wozniak?
A serial entrepreneur and Business Architect with 40+ years of experience. He founded and scaled a four-time INC. 5000 company, grew it 370% in four years, and exited through a strategic merger and acquisition. He is a NEWSWEEK author and founder of Business Health Matters.
What is the 7-Step Prescriptive Sales Process?
The consultative framework at the heart of So You Hate Selling. Instead of pitching, objection handling, and closing, you listen, diagnose, prescribe, and execute — the way a trusted advisor works.
Do the books work for small teams and solo consultants?
Yes. Both books are built around checklists, questionnaires, and repeatable steps that a one-person consultancy or a 200-person company can apply the same week.
Bonus — Free with your order
Take the FREE Business Success Quiz
Before you read a single chapter, discover exactly where your business stands. This complimentary assessment grades the seven pillars of business health and hands you a personalized action plan — so the books land where they matter most.
- 7-pillar health score
- Personalized fix-it roadmap
- Takes under 5 minutes
- 100% free, no credit card
Or grab the two-book bundle first — the quiz is yours either way.
Get the complete
business-building system.
Two books. One roadmap to build a business that grows, sells, and creates lasting value. So You Hate Selling is currently available for pre-order and will ship on release. Save $9.99 versus buying separately.